2 minute read

Styling up the party!

WE CHAT WITH THE BRAID BOSS, FOUNDER OF SYDNEY’S FAB BRAIDING PARTY BUSINESS

The Braid Boss has been around for over a year now. Can you tell us about this last year, as the founder and amazing braid boss of this business?

What an amazing year it has been for us! I am incredibly thankful and overwhelmed by the love and support that has been shown to us in the.last year. It’s never easy starting a business from scratch, especially with a toddler, but seeing my vision come to life has really motivated me to do so much more.

What has been your highlight since starting the business?

I would have to say our highlight would have to be our first big feature in Confetti Fair Magazine! Confetti Fair really helped bring our vision to life. The shoot was vibrant, colourful, fun & innovative. From that point, The Braid Boss really took off.

Do you have a favourite design of braid?

I would have to say the 4-strand braid is my favourite. It looks difficult to do but in reality it’s an easy braid to learn with a little bit of practice. It looks beautiful and elegant and can be worn in so many ways. It’s been a bit of a tough time for the party industry since all the COVID - 19 restrictions. How are you going with it all? It definitely hasn’t been easy. We’ve had to cancel a few parties and that makes me sad for our customers. I wish we could accommodate everyone during this difficult time but unfortunately, it’s just too much of a risk. At the end of the day everyone’s health is the most important. I’m looking forward to the day that we can resume the parties and have some fun!

Tell us about the cool products you are about to launch?

I’m so excited to let everyone know that we’re finally launching an online store! We’ve been working on this for some time now. This will be a one-stop-shop for all your braiding needs (see opposite for an intro). We’ll have a huge variety of braiding hair, hair care products and accessories!

What can we expect from The Braid Boss post COVID - 19?

Definitely more parties, giveaways and tutorials. Since we’ve had so much time indoors, it’s allowed us to work on our YouTube channel. You can expect to see a lot of in-depth, howto tutorials. I’ll be sharing lots of tips and secrets to help braid enthusiasts learn how to braid or perfect their braid skills.

The Braid Box is a perfect starter kit for all aspiring braiders, or just for a little fun with your best friends!

Each kit contains 1 Jumbo Braid for braiding, Edge Control & Application brush for sleek looks, a Professional Comb for clean lines, and Hair Accessories and Glitters to complete the look! Available to buy at The Braid Boss parties, or launching online at thebraidboss.com from July 2020