SFM: WORK COMP EXPERTS FOR WISCONSIN EMPLOYERS

Offering specialized safety and claims resources for employers of all types and sizes

With over $49,000,000 of written premium in Wisconsin, SFM’s position as a leading monoline workers’ compensation carrier continues to grow.

SFM’s full-service Wisconsin operation consists of underwriting, claims management, loss prevention, medical case management and premium audit.

“We insure employers in a broad range of industries, from the smallest of small startups to large, complex businesses and everything in between,” said Vice President of Regional Business Nick Marino. “We’re proud to have developed a reputation as a leader in workers’ compensation insurance in Wisconsin.”

Marino credits the company’s 2022 94% premium retention and 97% policyholder retention rates to SFM’s flexible underwriting, proactive claims management and collaborative loss prevention service.

“Workers’ compensation is all we do, so we have to offer a superior policyholder and agent experience,” Marino said.

SFM writes businesses across a wide range of industries, and we offer specialized services for health care, trucking and manufacturing.

• Health and senior care: We serve health care employers of all types and sizes including nursing homes, assisted living facilities, group homes, home health agencies and hospitals. Statistics show health care workers are at high risk for injuries due to moving and lifting patients, so we have two Wisconsin-based loss prevention representatives certified in safe patient handling to help employers prevent these types of injuries.

• Trucking: We also serve trucking industry employers of all sizes including local, intermediate and long haul. Trucking can be a hazardous industry, so our safety team has compiled an array of best practices and safety resources specific to our trucking industry customers.

• Manufacturing: For manufacturing customers, we offer expertise in ergonomics to prevent injuries. We have a loss prevention representative certified in ergonomics, and we use artificial intelligence technology to help our customers pinpoint injury risks and correct them.

In addition to being one of the contracted servicing carriers for the Wisconsin Assigned Risk Plan, SFM is in the fourth year of an initiative to be a competitive voluntary market alternative for agents that have pool business. Since 2020 we’ve helped our agents move $4.2MM out of “The Pool.”

• It’s a win for employers who are often eligible for both premium discount or a dividend – something the ARP can’t offer.

• It’s a win for our agents who can earn much higher commission as well as keep their renewals from the vulnerability of being in the ARP where competing agents often prospect for new business leads.

Despite Wisconsin’s ongoing softening work comp rate environment, SFM continues to experience growth.

“Our team is 100% based in Wisconsin – and it makes a difference,” said Marino, who has been leading the Wisconsin team for nearly 17 years. We also recognize that many employers need coverage in multiple states, so we are now licensed in 34 states.

Our primary focus continues to be the upper Midwest, but we recognize that many of our customers have collateral operations and remote employees across the country.

You can learn more about SFM and how to partner with us at sfmic.com/agents.

SFM is excited to be a growing presence in Wisconsin, and we look forward to seeing continued growth together with our agency partners.

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