Showcase and sell your products with our catalog creator

Put your entire product range or seasonal offers in one place where your customers can find just what they’re looking for. Our catalog creator takes the guesswork out of publishing a digital catalog.

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Digital Catalog

What is a digital catalog?

When most people think of a catalog, they picture the monthly booklet from their local department store arriving at their doorstep. Seems like eons ago, doesn't it? While the logistics have changed, the concept has remained firmly intact. A catalog showcases the products you have for sale. A digital catalog does that in a convenient, shoppable format that’s accessible from anywhere. 

Our catalog creator helps you publish your very own digital catalog that is as comprehensive as it is engaging and interactive. If you offer a product or service of any size, an online catalog is a must-have.

The catalog creator gives you full creative control over how you list, categorize and display your products or collection. Easily include descriptions that tell the story. 

With our catalog creator, you can take it a few steps further and easily embed videos, images, and links. You can even sell your products directly from your digital catalog.

As if an interactive catalog that can instantly convert customers wasn’t good enough, did we mention that an online catalog is more economical and environmentally friendly? Since your catalog is entirely online, no more expensive printing and shipping costs while you save a few trees in the process. Our catalog creator even allows you to make changes to your digital catalog in real-time.

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How to create an online catalog:

  1. Upload your digital catalog as a PDF document (Or you can upload .doc, .docx, or .ppt file types or import your files directly from Dropbox or Google Drive). With our catalog maker, you now have a beautiful digital flipbook that includes all your listed products.

  2. Bring your products to life and add videos to showcase your products. Reimagine your product listing. Now that your online catalog is interactive, you need to make sure your readers become your buyers. So, make their shopping experience as easy as possible, and add product links and shopping cart functions in one simple click. Our catalog creator makes this as easy as 1-2-3!

  3. To make the reading experience as immersive as possible, use our Fullscreen feature to share it in its most reader-friendly form. And don’t forget to embed your new digital catalog on your website with our Embed feature to make sure everyone in your network knows about your newest content creation.

  4. Now, it’s time to publish and distribute your online catalog. No worries, we take care of the hassle. Simply use the Issuu platform to publish and distribute it. You can also use the Visual Stories feature to create motion-graphic stories optimized for social media. Just select images and text from your newly published digital catalog to create social media-ready stories.

Embed

No technical skills required.

Do you want all your followers to know about your newly created catalog? Perfect, because it’s never been easier to share it with them. With our Embed feature, all you need is a few simple clicks to add your newest content creation to your website. Upload your digital catalog, copy and paste the embed code, and add it to your website. The code is user-friendly and compatible with all major website builders.

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Links

Shop without leaving the catalog.

Bring your static PDF to life and make your catalog shoppable by adding shoppable links. These links connect your catalog directly to your customers’ carts. Our shopping cart icon lets you know the link is shoppable. Links are also a helpful way to interact more with your readers. You can link to other content to allow them to discover your entire universe in just one click.

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Statistics

Key insights at your fingertips.

Do you want to know how your catalog is performing? Of course! Our catalog creator has got you covered. With Issuu’s Statistics feature, you get clear insights to help your consumers. Track vital info like click-through rates (CTR), impressions, and read time. This info will give you a complete picture of what’s working and why.

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See how others do their online selling:

Catalog: Frequently Asked Questions

  • Remember, you want to turn your readers into buyers! So, focus on two things: presenting the products you sell or the services you offer and helping your buyers make a purchase decision. Your catalog must include images of the items you’re selling, their description and features, their dimensions, their price, and some reviews. But to reach the full potential of a digital catalog, include videos, products, and shoppable links. With the Issuu online catalog maker, it’s never been so easy to do so. Your readers-turned-buyers will thank you!

  • In its most basic form, a catalog is a list of product offerings. But, an online catalog offers so much more. With a bit of help from our catalog maker, you can create a shoppable in-catalog customer experience that’s full of data and metrics on the backend to help you better understand your customers and the market.

  • There are many different types of catalogs. The primary type is the retail products catalog, used to market products. These can be comprehensive, showing everything you sell or limited to one season or product line. You can also create catalogs for inventory and materials (to keep track of supplies), for cultural interests (such as museums or galleries), or for libraries or media collections.

  • Same meaning, different spelling. “Catalog” is mostly used in American English, while “Catalogue” is more widely used in Canada, Ireland, the UK, and commonwealth countries. “Catalogue” is also the word in French.

  • Online catalogs are the way to go! They are more interactive, adaptable, cost-efficient, and environmentally friendly than their print counterparts. Plus, online catalogs can be embedded in your website, sent out by email, and mobile-optimized so they can be carried around in your customers’ pockets wherever they go!

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