The TB Realty Group 2023 Home Selling Guide

Theresa Baird BIO

Broker and Team Leader tbarid@tbaird.com

Theresa began her real estate career in the spring of 2000 after 15 years of working in sales. Real Estate offered Theresa an opportunity to sell homes in many markets that she served in her other businesses. She has sold homes from Bowmanville in the East all the way through to Niagara Falls to the south, Kitchener to the West and Midland area to the North. She is also trained in international real estate and helps clients find homes across Canada and the United States.

Theresa prides herself on being able to communicate with her clients. Her clients are always impressed by her quick replies and consistency to always answer her phone. Theresa’s aim is to make every client feel like they are the only client - even though she is typically working with 10 or more at a time.

Theresa is always eager to learn more and share her knowledge with clients and other real estate agents through coaching sessions. Theresa’s knowledge allows her to deliver what her client’s need. Negotiating offers is Theresa’s favourite part of her job and works to put the most amount of money in her client’s pockets. Fine tuning the closing on transactions to take that stress from her clients is always top of mind.

When not selling real estate, Theresa enjoys spending time with her husband Bob at their Mississauga home, their Northern Cottage or their winter home in Florida. She enjoys spending time with her two grandchildren Jack and Morgan.

MEET THE TEAM

Real Estate Agent

lindsay@tbaird.com

Lindsay believes in the importance of developing strong client relationships that will last a lifetime. With the goal of exceeding her clients’ expectations, Lindsay enjoys working with families from all over the GTA making their real estate transactions as smooth and seamless as possible. She has quickly learned that by providing an elevated level of service to her clients and always putting their best interest above all else, she will consistently achieve a successful outcome.

Lindsay’s career in real estate began years ago as an administrator, allowing her to develop a unique and extensive level of knowledge of all aspects of the real estate world, as she learned the business from the ground up. Since then, she has developed relationships with her clients that reflect her compassion, sincerity, and hard-working attitude, when representing their interests during the buying or selling of their homes.

Having lived in Mississauga, and later raising a family in Oakville, Lindsay has extensive market knowledge of a wide range of its family-friendly neighbourhoods. You will find that she is easy to work with, readily accessible, and highly motivated to achieve your desired results. With her genuine love of real estate and strong professional approach, she is passionate and committed to handling every transaction with the utmost integrity and attention to detail.

As a wife and mother to her three boys, Lindsay has lived in Oakville for over 18 years and has extensive involvement and insight into the schools, services, and activities that make these communities an exceptional place to raise a family.

Lindsay is proud to work with the group of dedicated, hard-working realtors at the TB Realty Group, who consistently ensure the highest level of service and professionalism and looks forward to developing a relationship with you in the future.

Lindsay Meadwell BIO

MEET THE TEAM

Real Estate Agent

samantha@tbaird.com

Samantha has worked in the Real Estate world for the last 6 years, working in both the Keller Williams brokerage offices. During her time in the brokerage she on-boarded and trained new agents on Keller Williams technology and systems to implement in their business to establish efficiency and consistency.

Samantha decided she no longer wanted to be on the outside of the action and completed her Real Estate courses in 2020. Samantha has an unwavering commitment to a high level of client service that she developed while working at one of the world’s leaders in customer service, Walt Disney World. Samantha loves to bring a little Disney to everything she does.

Samantha has lived in North Mississauga with her 2 children for 17 years.

Samantha McGrath BIO

MEET THE TEAM

Julia Baird-Oryschak BIO

Real Estate Agent

julia@tbaird.com

Julia was born and raised in Canada, but her hunger for knowledge (and gastronomy) has taken her on an incredible journey across the globe. One of Julia’s first stops was Australia, where, in between skydiving and surf attempts, she found her place in the startup world. She worked with socially conscious startups to help develop their go-to-market strategies, campaigns, and domestic expansion ambitions (skills that she is keen to deploy in the ever-competitive real estate market).

After one too many sunburns, Julia headed home to Canada to pursue an honours international doubledegree business program. Her time in university was divided between Canada and Germany. While in Canada, she competed on her university’s international case competition team and helped run student organizations. Her time in Germany, however, was focused on traveling and trying every dish imaginable. Julia now holds a BSc in the Science of Management from the European Business School in Germany and a BBA in International Business from the Goodman School of Business in Canada.

To date, Julia’s passion for business has led her to work with startups, venture capitalists, non-profits, and Fortune 500 companies in Canada, Australia, England, and Germany.

Her next stop? The TB Realty Group.

Her goal is to use her diverse range of experiences to connect with her clients, deliver outstanding customer service, and contribute to the growth of the TB Realty Group.

Julia’s key strength is resourcefulness - whatever the ask, she will find a way to make it happen! Her clients can count on her to provide top-tier communication, attention to detail, and a healthy dose of fun (and food!).

MEET THE TEAM

Carolina Mauti BIO

Administrator

admin@tbaird.com

After years of working as a successful real estate sales representative, Carolina has made the decision to move into an administrative role. This history provides her with the unique knowledge of every step of selling and buying homes. Add to that her can-do attitude and you have the perfect mix of abilities to juggle the many tasks of real estate.

Dereck Addie BIO

Director of Marketing

dnagraphics@bell.net

Dereck has been working in the graphic design and photography field for over 20 years and been working with Theresa Baird since 2005. He loves the challenge that comes with designing new and creative elements for Theresa’s digital and print marketing.

THE EXTENDED TEAM

WWe know how quickly the real estate transaction can become complicated. That’s why we work with a team of professionals to help ease the transaction - before, during and after. Our extended team can help you with everything from your finances to finding an honest handyman. We’re here to help, every step of the way.

Over the years we have gathered a list of trustworthy mortgage brokers to help make your home a reality. We understand how important it is to have a quick turn around to submit an offer and we know the people that can help you reach your goals.

RENOVATION / STAGING / MOVING SERVICES

Whether you’re looking to renovate, stage, or move, we know the people who can help. We frequently work with professional stagers to ensure that you get top-dollar for your home and would be happy to refer them your business.

MORTGAGE BROKERS LAWYERS

The real estate transaction can involve a significant amount of paperwork and legal documents. We do our best to ensure a smooth transaction, but if you need a lawyer, we know a few who can help you.

YOUR GUIDE TO SELLING YOUR HOME

We believe that selling your home is not just about real estate, it’s about the memories that are stored in the home, it’s about the goals that are set by the family. We know that the decision to sell your home is personal and can be emotional, and we would be honoured to be chosen as your real estate partner.

Selling your homes start well before the potential buyers walk into your home and with our proven selling system we market your home with the use of professional and quality services.

With years of experience and always staying on the cutting edge of technology helps to get your home seen instantaneously but more than that, we pride ourselves in delivering exceptional service to our clients and they know that we are there e very step of the selling process.

WHAT CAN WE DO FOR YOU

This package contains helpful information for selling your home, including an overview of the entire selling process, from the first consultation, along with sharing the various marketing tactics, both online and print options we utilize to showcase your property. After you’ve had the chance to review the information herein, we will prepare acustomized package that would suit your property. We appreciate the opportunity to earn your business.

Most importantly what makes us different is our philosophy! We always put your best interests first! We negotiate strong to get you the best deal and we always go above and beyond to do what it takes. We want you to count on us to take care of all the details so you can focus on your family and your move.

THE PLAN

Pre MLS

Needs Analysis

• Reasons to sell

• Determine time table

Listing

Price Strategy

• Determine best selling price in current market

Property Preparation

• Staging appointment and preparation

“Exclusive”

• “Not yet on MLS” coming soon email to be sent out to database

Professional Photography

• Latest technology including 3D virtual tours

Once Listed

For Sale Sign & Lock Box

• Coming soon sign

• Secure lock box for easy showings

MLS Syndication

• Exposure to 55,000+ TREB members

• Added exposure on regional and global feeds

Social Media Postings

• Facebook, Instagram and YouTube

Submit Property to Keller Williams

• State of the art Broker Bay appointment system

Open House

• Agent tour and open houses

• Neighbourhood intelligence

Paperwork

• Financing flyer

• Tax information

• Utility information

Print advertising

• Local and regional newspaper & magazine ads

EMPOWERING OUR CLIENTS

We have over 20 years of real estate experience. We know what works - and what doesn’t. Our proven marketing tactics will help sell your home for the right price.

CONTINUOUS COMMUNICATION

We will contact you a minimum of once a week with an update on your home. This includes marketing activity, agent feedback, market conditions in your neighbourhood and the overall GTA.

PERSONAL HOME STAGING

Creating buyer emotion to get top dollar for your home. We provide advice and connect you to professional stagers, contractors, handymen and painters.

DIGITAL PROPERTY PRESENTATION

We set your home apart from others by offering important details to potential buyers. All of your home information is presented in a professional feature booklet placed inside your home.

PRELISTING BUZZ EMAIL

Our goal is to create interest and excitment even before your home hits the market.

TRACKING SYSTEMS

We maintain a database on every home. We document every activity, phone call, and email related to your property. We provide this information as part of our continuous communication and feedback.

INTERNET FLYERS

We use the latest technology to send your flyers to numerous contacts.

THE TB REALTY GROUP WEBSITE

We have your home on “our” custom website loaded with numerous pictures! We manage the site and have your home promeniently featureed.

JUST LISTED EMAIL/POST

We send a Just Listed email to our Agent address book and forward you a copy that you can send to your friends and family. We also send a Just Listed email to our prospect database which include over 2,000 contacts.

CAPTURING THE LEAD

All marketing material and signs have our personal email addresses. This allows potential buyers to get information on your home any time of the day or night and allows us to capture the inquiry date, time and phone number enabling us to follow up on all potential leads. Our goal is to show and personally sell your home.

MARKETING TACTICS

We work hard to make sure that your property gets the most attention. We combine digital and print marketing to make sure your property gets seen by the right eyes.

Old school meets new school.

AT A GLANCE:

Digital Marketing

• Property to be featured on tbaird.com

• The Power to Move You Digital magazine

• Email campaigns over 2,000 contacts

• Tag marketing - Keeps your property top of mind after being viewed on our website

• Social media posts and stories

• Facebook - TB Realty Group

• Instagram - @theresabaird

Print Marketing

• Curb Appeal magazine

• Mission Response monthly flyers

• Buffini monthly flyers Let’s

MARKETING TACTICS - DITIGAL/P RINT

Digital and print property presentation sheets including detailed floor plans and information on local parks, schools etc.

ONLINE TACTICS

Detailed 3D Virtual Tours

Why Is the Realty Group One of the Best in its’ Marketplace?

Julia and the team were a pleasure to work with. From the start and throughout the entire process, she's shown an unmatched level of professionalism. She's very responsive, knowledgeable and understanding. She's very passionate about what she does and that translates in all of her efforts made. I'd eagerly choose to work with Julia again in the future!

- Zofia

A big thank you to Lindsay and Theresa for helping me sell my condo and purchase my new home! When it came to selling my condo, they staged everything perfectly and provided all furniture and decor items. The multimedia photos and video were professional and showcased each room perfectly. For purchasing, Lindsay was always available for home tours, had fast responses to my questions, and was patient in my journey of finding my next home. She took the time to understand exactly what I was looking for and what was important to me which was clear when she presented different listings. They both made this process so enjoyable and less stressful by being so warm and professional.

- Ashley

Theresa Baird and Lindsay Meadwell recently assisted us with the sale of our Port Credit condo. We had the pleasure of working with them previously and had every confidence that this time would be no different. From our initial contact to informing us of current market conditions and trends, preparing our place for sale with expert staging, and marketing, through to managing showings and offers, they were attentive, professional, and a pleasure to work with every step of the way. We highly recommend Theresa and Lindsay to anyone looking for real estate agents who go above and beyond to get the job done, efficiently and professionally. Thanks for making our sale a success!

- Michael & Randy

I would like to thank Lindsay and Theresa for their outstanding service. Their handling of my Real Estate transaction was done in a most professional way, and to my fullest satisfaction. I would not hesitate to recommend them to anyone. I wish you both a successful future and thank you again for your help and service.

- Theo

Why Is the Realty Group One of the Best in its’ Marketplace?

We just wanted to give a huge thanks to Theresa and her team for all their help, advice, and guidance over the last 18 months. We had to sell our condo quickly last year and with a monumental effort from the ladies we managed to go from an initial phone call to Theresa, through staging and viewings, to a signed sale at a very good price, in only two and a half weeks. They then helped us find the ideal rental property and guided us through the mountain of paperwork that entailed. This year they were so patient helping us to purchase our ideal condo. We saw many condos with Lindsay, before the perfect one came up, which they were able to purchase for us at a reduced price. Both ladies were dedicated to the task and willing to go the extra mile to help us in our endeavors and we greatly appreciated them being with us and supporting us through this journey, we couldn’t have done it without them. Also, special shout out to Lindsay, her eye for staging is outstanding. In addition, we must add; in the same 18 months’ timeframe, Theresa and Lindsay also helped both sets of our parents stage and sell their condos. This was done with compassion, patience and care, given the advanced years of our parents. Big, big thank you from us.

- Sarah & Jim

We had the pleasure of working with Theresa and Samantha for the sale of my mother's home. The entire transaction from our initial meeting to the closing was very smooth and personable. They had great ideas for virtual staging and suggestions for improvements that would have the most impact. Theresa was always available to speak to and provided a wonderful advertising campaign, maximizing the number of potential buyers. We were able to sell the home quickly, above the asking price, with multiple offers. All in all, it was an easy and pleasurable process, mostly as a result of their vast experience and professionalism, we highly recommend working with Theresa and Samantha. Thanks again!

- Aida & Rula

Thanks again Lindsay and Theresa for helping us sell our house. With all the mixed emotions of selling and moving across the country, Lindsay and Theresa made the sale as easy as it could be. Their advice to prepare the house for sale was practical and simple. They were both extremely organized and very responsive to all our questions and always supported their answers with data and analytics. Lindsay made the showings simple and hands off on our part. Finalizing the offer and closing the sale was well prepared and laid out clearly for us. Overall, we couldn’t ask for more friendly, experienced and caring help to make this sale possible. We will miss you both as we venture out west but hope to stay connected on social media. Thanks again Lindsay and Theresa.

- Jen & Trevor